GUIDES · THE STUDIO JOURNAL
The craft, explained well.
Web design and SEO guides, clear and no nonsense, plus AI visibility, ecommerce and brand. We write them for our clients, we publish them for everyone.
FEATURED
SEO for business: how it really works and what to expect
An honest guide to business SEO: how Google works, which activities move rankings and how to recognize serious work.
All guides
Written the way a publication would, not a list of articles rushed out for SEO. Every guide starts from a real problem we keep seeing in client projects, not from a list of keywords to cover.
Get cited by AI: how to get cited by ChatGPT and AI answers
Generative Engine Optimization and Answer Engine Optimization explained: how to enter the answers of ChatGPT, Gemini and Google AI.
Website redesign without losing SEO: the correct procedure
When a redesign makes sense, how to protect rankings during migration and which checks to run before and after launch.
Index website on google: the complete guide
How to get every important page into Google’s index: crawling, sitemaps, Search Console, common blockers and periodic checks.
UX design that sells: how user experience becomes revenue
The UX principles that truly move conversions: hierarchy, friction, trust and testing. With concrete examples for websites and ecommerce.
Local SEO: get found by clients in your own city
How to win local searches: Google profile, reviews, local pages and data consistency. The guide for businesses and professional firms.
Digital marketing for smbs: where to start, in what order
The right sequence for a growing business: foundations, channels, measurement. No waste, no fads.
Launch an ecommerce checklist: the complete pre launch checklist
Everything to decide and verify before opening an online store: positioning, catalog, payments, logistics, legal aspects and visibility.
How to build a professional website: the complete guide
What separates a website that works from one that merely exists: strategy, design, content, SEO and performance.
Brand identity: how to build a memorable brand
From positioning to the visual system: the journey that turns a company into a recognizable brand.
Ecommerce that sells: strategy before design
Catalog, trust, purchase experience: how to design an online store that truly converts.
